loyalty programme

New in Infinity – November 2024

Here’s new functionality across the Infinity platform that will help you and your team reduce operational complexity and create a differentiated omnichannel customer experience.

Infinity is a modular platform and you may need additional components or licencing to access some functionality.  


INFINITY API

Enhance control of externally-managed inventory

If some of your inventory is managed outside Infinity, such as vendor-managed inventory, our Stock Receipt API now allows you to receipt stock directly off an invoice, including by matching products being receipted to existing purchase orders. The API can also be used to create, update, retrieve and search invoice receipts.

Automate back ordering for efficient stock management

If you manage master suppliers externally, or you need to provide the procurement rules for a supplier to an external system, the Accounts Payable API now allows you to identify suppliers that will put stock items on back order when you receipt invoices matched to purchase orders. Turning on this flag for a supplier automates and speeds up back ordering if any stock is missing when your staff go to receipt it.

Accelerate integrations by confirming active APIs

The Orchestration Service now lets you retrieve the names and versions of each Infinity API you have configured, allowing system integrators to confirm which API versions are actively deployed and giving you a better understanding of the features available as part of your integration.

Generate physical loyalty cards for customers via external systems

You can now use the Loyalty API to create customers with externally managed loyalty card numbers, as well as card numbers generated by your business. This means if you use physical loyalty cards, you can generate cards and assign them to customers via external systems, such as mobile apps and kiosks.


INVENTORY

Streamline inventory management by preventing stores ordering obsolete products

If your business maintains its inventory centrally at the Head Office but allows stores to decide which items to stock and sell, you can take advantage of a new Infinity feature that lets you lock items, so that they can’t be activated or deactivated at the store. This gives you greater control over the inventory and is helpful in situations where a product item has been replaced by one from a different supplier and you want to make sure the obsolete product isn’t sold.

Optimise inventory management with holistic view of stock on hand

We’ve made maintaining master item data more efficient by allowing you to sort and view your inventory by stock on hand, giving you better visibility of stock quantities and allowing you to optimise stock pricing, ranging and ordering across your business.

Reduce errors in branch stock transfers with product unit details

Creating stock transfers is less prone to error now that your store staff can now see products’ unit details when they move stock to another branch, meaning they won’t inadvertently send too many or too few items to the requesting store. So, for example, if a store asks you for three trays of Coca-Cola but your store sells them as cans, you won’t risk sending the wrong quantity.


REPORTS & ANALYTICS

Streamline investigations of inter branch stock transfers

The Inter Branch Transfers Report now shows you the reasons why stock transfers were requested, reducing the overhead involved in investigating why product was transferred to another branch. 


TECHNOLOGY

Identify problematic SQL connections during Infinity upgrades

We’ve improved the messaging you’ll see when there are problems with closing SQL connections during a manual Infinity upgrade. You’ll be able to identify the connection that can’t be closed, the connection’s host, SQL login and SPID, and the program that has executed the connection, allowing you to more easily manage and resolve these issues.

 Refine email generation to prevent customer spam

The way the Infinity Messaging Service handles customer order email generation has been enhanced so that each email type is now separated with its own processor. This means that customer won’t be spammed by multiple duplicate emails after a processor has failed. 


To find out more about any of these enhancements and add them to your Infinity platform, contact us

If you’d like to get our regular ‘New in Infinity’ updates in your inbox, sign up to our newsletter.

Retail remix: Six moves to make to match unpredictable consumer behaviours 

There's been a significant upheaval in the approaches retailers take to attract, retain and incentivise their loyal customers. And the catalyst for this change is the increasing volatility in consumer behaviours.


Consumers are defying economic predictions by behaving in unconventional ways. They’re more selective, preferring experiences over products, while also looking to get maximum value from their dollar. And even if something's made sustainably, it must be priced competitively or they're not buying. 

This is keeping retailers on their toes, because all the old approaches for keeping customers coming back just aren't cutting it anymore. 

The retailers that build a clear picture of customer activity, behaviours and preferences – to deliver more personalised and seamless experiences - will be best positioned to succeed. 

Here are six strategies to help your retail business meet the demands of today’s and tomorrow’s consumers: 


1. Adjust inventory based on anticipated demand  

Soon, up to half of all online purchases are expected to be fulfilled directly from physical stores, and up to 50% potentially being returned to these locations. Now’s the time for retailers to refine their strategies for inventory management, allocation and replenishment. 

Consider lowering your safety stock levels, while still complying with existing merchandising rules and practices. Implementing this one change alone can lead to considerable savings on inventory costs. To optimise your inventory effectively, focus on the destination of demand rather than just the fulfilment of demand. This ensures that your initial stock placements mirror historical buying patterns as closely as possible. And transform selected stores into mini-distribution hubs. By choosing a handful of well-positioned stores that have the right storage capacities, you can streamline the pick, pack and ship processes which help to maintain profit margins and adapt to the fluctuating demands of omnichannel retailing.


2. Revamp pricing and promotion strategies  

Most shoppers are concerned about costs and heavily influenced by promotional strategies when making their purchasing decisions. However, with rising input costs many retailers are finding it necessary to increase prices to protect margins. And despite price sensitivity now at an all-time high, 35% of retailers have inconsistencies in their pricing across channels. In addition, few retailers integrate their loyalty programmes and pricing strategies and are missing out on opportunities to create a cohesive and distinct customer experience.  

There are simple ways to provide value to customers while also managing costs. Implementing value promotions can provide compelling reasons for customers to make purchases more frequently. Price pack architectures can be changed to align what consumers want with what they’re prepared to pay. By synchronising loyalty and pricing strategies and developing tailored pricing tiers and product assortments specific to local and channel needs, you can not only address cost of living pressures but also enhance overall value perception among customers. 


3. Maintain commitment to brand loyalty  

It might seem appealing to dial back brand marketing efforts to focus on performance marketing where results are directly attributable. However, it's crucial to keep investing in strategies that enhance consumer acquisition and foster brand loyalty. Cultivating brand advocacy is critical for standing out from the pack and encouraging wary shoppers to direct their purchases your way.  

Increase your loyalty programme's membership by introducing rewards and experiences that not only retain current members but also broaden its appeal. Implementing exclusive pricing promotions, such as discounts for loyalty members, can significantly boost customer retention. These loyal customers are typically more inclined to make frequent and larger purchases compared to their non-member counterparts. 


4. Enhance microtargeting capabilities  

Retailers are moving away from putting consumers in predefined and sometimes outdated segments and adopting microtargeting strategies to gain a deeper insight into individual consumer preferences.  

This approach uses detailed consumer data to pinpoint very specific groups of customers with similar shopping behaviours and preferences. Using generative AI, retailers can efficiently scale these efforts, boosting the creativity of their campaigns and automating much of their marketing outreach. By connecting with high-value consumer demographics, such as millennials in emerging markets or affluent seniors, retailers can deliver highly personalised experiences that foster brand affinity, enhance loyalty and encourage repeat purchases.   


5. Elevate the social-digital connection  

It's critical to actively engage customers via social media and other digital channels. This strategy requires choosing the most effective channels and platforms, crafting compelling content and adapting these strategies to keep pace with consumer needs as they evolve. This is becoming increasingly vital as boundaries between industries blur - for instance, when retail ventures into services such as consumer finance - and as cross-industry ecosystems gain importance.  

We are seeing innovative clients experimenting with new approaches to social commerce to forge deeper local connections. For instance, Cue Clothing is at the forefront of 'contextual commerce', integrating buying options into regular daily activities and settings to make shopping a seamless part of life. And using social media and private messaging platforms like WeChat, retailers can maintain constant interaction with their customers, enhancing engagement and loyalty. 


6. Refine product assortments  

As consumers preferences become more thoughtful, reassess your product lineup and investment strategies. Consider phasing out products that no longer align with consumer demands or intensifying focus on categories that are seeing increased interest.  

This strategy might involve broadening your range within certain price brackets or popular sectors like health and wellness. In addition, introducing high-end items for consumer segments that indulge in impulse purchases can be beneficial. You could also explore exclusive online merchandising options that vary in size or packaging compared to their in-store counterparts and cater to a distinct online market segment. 


Want help to modernise your ability to match unpredictable consumer moves?  

As you transform your customer experience to attract and retain loyal customers, your retail systems must transform as well. If you’re looking for help to meet the demands of today’s and tomorrow’s customers, get in touch. We’d love to help you keep pace with changing consumer demands.  


If you’re driving the CX transformation at your retail business, our unified commerce maturity model is the perfect tool to create your roadmap. Learn about the capabilities you need to create a rich mix of omnichannel experiences. 


New in Infinity – August 2024

Here’s new functionality across the Infinity platform that will help you and your team unify physical and digital channels to provide the convenience, speed and variety customers now demand. 

Infinity is a modular platform and you may need additional components or licencing to access some functionality.  


INFINITY API

Expand purchasing options using Products API 

The Products API now lets you retrieve information relating to alternate suppliers. This is useful if you ordinarily buy a product from one supplier but there are alternatives. So, for example, if you are a convenience retailer who ordinarily purchases Coke 355ml cans from Coca-Cola, you can use this new functionality to purchase them from a local supermarket or wholesale distributor.  

Filter product search results by purchasing rules 

The Products Search API now lets you restrict the scope of your search based on the product's purchasing rules, ensuring that products that should not be purchased are not returned in search results. 


INVENTORY

Streamline reporting and ordering with custom item searching 

You can now use additional custom fields to search for items, meaning you can search the inventory using criteria that make the most sense for your business and allowing you to better target item searching. Taking full advantage of this change will reduce the need for more complex reporting and allow you to make more informed stock ordering decisions.  

Protect profits with enhanced PO receipting details 

We’ve enhanced the information you see when receipting purchase orders by optionally adding the target gross profit margin (TGPM) and the current gross profit margin (CGPM) to the receipting screen. Having these details front and centre allows you to make timely updates to retail pricing and to protect against an unexpected reduction in profit.   

Manage refunds efficiently by restricting open department returns 

If you use Infinity’s extended returns function, you can now optionally block the return of open department items. This means you won’t have to accept the return of products that you can’t easily on-sell to other customers. It’s also useful if you manage the refunds for those items outside Infinity, such as direct from supplier. 


ORDER MANAGEMENT

Expand printing options for Pacific region’s TaxCore documents 

Businesses in the Pacific that use Infinity’s TaxCore registration module now have more flexibility in choosing how to print relevant documents. The latest enhancement allows you to print traditional order and quote documents to A4, while still using a thermal printer for all other documentation.  


CUSTOMERS & LOYALTY

Speed up sales transaction reviews with customer names displayed 

We’ve streamlined how you can use the Sales and Credits function to monitor customer transactions by adding customers’ first and last names to the information displayed. This saves you having to manually search by customer code if you want to identify the person involved in a transaction, improving the time it takes to investigate a range of sales activity.  

Customise CPL discounts at branch and sale levels 

Fuel businesses with cents-per-litre (CPL) discounting programmes now have even more flexibility in shaping the offerings. You can allow customers to redeem their discount even if a transaction is below the minimum spend. You can also operate save and spend options on a branch-by-branch basis, so that one branch might allow customers to save or spend their discounts, while another might allow them to spend and not save.   

Additionally, you can choose to discount only the first fuel line in the sale up to the maximum volume regardless how many fuel lines are in the sale, or to discount all fuel lines in the sale up to the maximum volume. Where multiple lines are discounted, the discounts are applied based on the line volume in the order they are added to the sale. 


PRICING & PROMOTIONS

Quickly calculate profits for single product promotions 

If you use rules based pricing to run single product promotions, you can now quickly and easily identify an item’s gross profit based on those promotions. Note that this excludes items offered as part of an active multi-product, multi-buy product set, such as buy-two-get-one-free.  


POINT OF SALE

IStreamline cash handling with recycler dispensing capability 

Businesses that use Infinity’s cash recycler integration can now dispense notes and/or coins from the cash recycler machine, further streamlining your cash-handling tasks and giving you the ability to use the recycler in the same way as a cash drawer for things such as petty cash.   

Accelerate item searches for faster sales 

If you use our advanced item search function with a large number of items and pricing rules, you’ll find we’ve enhanced the speed at which search results are returned, allowing you to complete sales more quickly and offer a more seamless customer experience.    

Provide unique customer booking numbers with agency module 

If your business sells products on behalf of a principal, you can now use Infinity’s agency module to provide a compact, unique and incrementing booking number to customers.


TECHNOLOGY

Improve resilience of Infinity environment with new endpoint additions 

Two new health endpoints have been added to the Infinity API suite to enable you to monitor issues. Calling the Orchestration Service endpoint gives you detailed information of any issues with the API services running on the API server, while calling the Sync Service endpoint allows you to get the status of the service and the underlying processors to assist with monitoring the Infinity environment.  

Simplify back office rebuilds using new command line tool 

A new command line tool lets your ICE trained engineers resolve table linking issues following a Back Office rebuild without having to do a re-synchronisation of each POS terminal. Contact us to find out more about the minimum requirements you need to have installed in order to use this tool.  

Streamline web pricing service with automated DLL Loading 

The Web Pricing Service upgrade has been streamlined by automatically loading the latest DLL that matches the installed Core major database version. This removes the need for manual intervention in renaming the latest DLL and reduces the risk of failure if this step is missed.    

Support extended email address lengths 

Infinity Messaging now supports email address lengths that comply with RFC1035.


To find out more about any of these enhancements and add them to your Infinity platform, contact us

If you’d like to get our regular ‘New in Infinity’ updates in your inbox, sign up to our newsletter.

Mine the loyalty gap: Four steps to take to improve customer retention and boost profits

How do you drive growth in a muddled economy? Kelly Brown explains why customer loyalty is the best path to capture share of wallet, the biggest hurdles to anticipate and how to overcome them.


The modern shopper is calculated, prudent and detached. They expect more from their favourite retailers, demanding consistency across your channels, efficiency from your service and a relationship with your brand.

But with bargain-hunting consumers hopping from source to source, and a retail recession on the horizon amid inventory, pricing and interest rate uncertainty, retailers are looking for new ways to go above and beyond to stand out in a crowded market.

So, it's no surprise that retailers’ most cited growth opportunity for 2024 is strengthening loyalty programmes.

Customer loyalty and retention is the best path to capturing market share and maximising profits because:

  • Retaining customers costs less than acquiring new ones - customer acquisition costs have increased a whopping 222% in the past decade - and returning customers are more likely to spend than new customers.

  • As more customers opt out of being tracked, retailers need a persuasive reason for consumers to readily share their details when engaging with different channels or touchpoints.

  • In return, retailers get a clearer picture of customer activity, behaviours and preferences, and can deliver more personalised and seamless experiences.

However, it’s a challenge to develop engaging loyalty programmes that attract and retain loyal customers while still ensuring you deliver customer value and drive profit margins.

Here are the four biggest challenges retailers face as they build customer loyalty and how to overcome them:


1. Creating a customer service mentality

One of the most significant shifts that retailers must take to retain customers is creating a strategy and culture that thinks about how to best serve them.

It’s about investing in the things that make their customers happy. It’s about addressing and resolving customer issues or concerns quickly and effectively. And it’s about going the extra mile for customers to maintain good relationships, with an extreme service mentality deliberately designed into your culture, hiring processes and business model.

But it’s a challenge to bring together the customer-centric view of marketers and customer service teams, with the product-centric view of sales and merchandisers. To deliver a truly unified customer service, these teams need to be deeply integrated and connected.

The solution: Create cross functional teams and provide the tools they need to provide exceptional service

To integrate and connect these functions you’ll need a unified platform that gives you a single source of truth for all inventory, order and customer data. With all your customer details captured and stored in single unified commerce hub, you can recognise customers consistently, wherever they shop with you.

Your marketing, sales, merchandising and customer service teams can build a unified strategy and bridge the functional gaps traditionally limited by different tools, technologies and approaches.

Your store teams can view this information to offer personalised service and recommendations that encourage conversion at point of sale. And by providing an exceptional customer service, you’ll strengthen relationships with happier and more loyal customers.


2. Delivering greater value through integrated loyalty, pricing and promotions

Most retailers already provide value to customers through loyalty tactics, pricing strategies and promotional offers. However, with ever-increasing channels and customers demanding more from their favourite brands, many can’t integrate these activities for a unified CX.

While 94% of retail leaders are deploying multi-channel strategies, only 65% say their pricing and promotion strategy is consistent across all the channels. That leaves a significant 35% with inconsistencies in pricing and promotions. And few look at combining their loyalty and pricing tactics to create a unified and differentiated customer experience.

This lack of a unified value proposition can lead to disjointed experiences for customers. At worst, it results in consumers spending less when they shop or switching to a competitor.

The solution: Unify your customer data and inventory for a differentiated CX

To integrate your loyalty, pricing and promotions, you’ll need a unified commerce platform that combines data from every system and channel across your organisation.

You can then start increasing your numbers of loyalty members by offering rewards and experiences that improve and expand the reach of loyalty programmes. Exclusive pricing promotions - such as percentage or cash discounts for loyalty programme members – can create more loyalty customers, who often make more frequent or larger purchases than non-loyalty members.


3. Unleashing omnichannel experiences through stores

With the ability to see, touch and feel products and assess alternatives, stores remain the dominant sales channel, still generating more than 70% of sales and expected to continue to grow at 4% year on year. Stores are also the best channel for driving loyalty. Store conversion rates are typically 20-40% - around ten times more than ecommerce channels (only 2.5-3%).

But at a time when 75% of retailers can’t connect their online and in-store transaction data, they struggle to deliver the cohesive, consistent unified experiences customers now expect.

And despite stores being the most preferred medium of engagement, they have lower trust scores then digital channels, indicating a significant opportunity for retailers to use stores to boost customer trust.

The solution: Modernise your point of sale for elevated in-store experiences

To transform your stores to be the driver of customer loyalty and retention, your store retail systems must transform as well. A modern point of sale is now the anchor for a unified commerce platform that unifies online and store data with back-end systems so that you can create a cohesive and consistent omnichannel experience.

These systems let you create the personalised and tactile experiences customers now demand, such as accurate stock positions by store (including out of stock, in stock and on order), in-store pickups, fast fulfilment via stores and staff recommendations based on wish lists and order history.

They not only elevate the overall shopping experience to increase customer retention and loyalty but also equip you with a more nuanced understanding of shopper profiles, and a competitive advantage by offering a personalised and complete omnichannel experience.


 4. Driving personalisation at scale

Today consumers don’t think in terms of channels. They now expect a “one-brand” experience that lets them shop at any time, using any channel, from any device, at the best price.

And with consumers today also wanting more bespoke experiences, retailers are looking for ways to personalise at scale. They are transitioning from mass-market approaches to strategies that delight consumers with personalised product recommendations and tailored interactions.

But if you’ve got siloed backend systems and processes that mean your customers must deal with inconsistencies and gaps, you simply cannot offer a seamless and personalised customer experience.

The solution: Combine mass, at-scale touches with micro, personalised experiences

The ability to see each customer’s shopping preferences and purchase history across all channels is critical for building personalised shopping experiences.

With a unified commerce platform providing a holistic view of your customers, you can better plan your loyalty, pricing and promotion strategies and get the right offer or message to the right customer, at the right time and right place.

These personalised messages and offers should supplement mass, at scale touches to keep customers engaged. By balancing strategies across occasions (such as mass-market events like Click Frenzy and Black Friday) plus personalised messages (such as a birthdays) you can keep customers engaged. By creating remarkable customer experiences that meet or even exceed consumer expectations, you can ensure customers return, again and again.


Want help to modernise your loyalty programme? 

As you transform your customer experience to retain loyal customers, increase market share and maximise profits, your retail systems must transform as well. If you’re looking for help to develop your loyalty and personalisation capabilities, get in touch. We’d love to help you develop more meaningful relationships that deliver profitable growth.  


If you’re driving the CX transformation at your retail business, our unified commerce maturity model is the perfect tool to create your roadmap. Learn about the capabilities you need to create a rich mix of omnichannel experiences.

Fuel retail: How to capture the EV charging opportunity

Are you looking at how to transform your fuel & convenience retail business into a preferred destination for electric vehicle (EV) charging?


Fuel retailers launched their energy transition strategies following predictions of a rapid expansion in EV adoption, with estimates that EVs could make up 30% of all vehicles on the road globally by 2030​​.

They recognised that while EV charging was a significant threat to their core business by reducing fuel sales, it was also a massive opportunity to add a new, stable revenue stream.

By building on their existing infrastructure in prime locations, access to capital and customer knowledge, they could diversify income streams and future-proof their business.

It’s an essential element for growth by keeping a strong stream of customers at fuel forecourts and convenience stores. With customers spending more time at sites charging their cars, the extended dwell time provides opportunities to increase revenue.

It’s also critical for achieving their goals of net zero emissions and meeting regulatory commitments.

Today, the majority (70%) of fuel retailers are either already offering or planning to offer EV services, and retailers not investing in this area may miss out on capturing a share of this growing market.


However, as car manufacturers worldwide grapple with slower than expected sales of EVs amid intensifying price wars, fuel retailers have been forced to revise how they execute their EV strategies.

While most have not changed their EV ambitions, they are now executing their goals with more precision by focussing on the key opportunities for growth.

They also recognise that the move to EV charging is a major business disruption and risk:

  •  Fuel retailers face formidable competition from other entrants, including OEMs, power companies and pure-play charge point operators (CPOs).

  • Any large-scale investment in EV charging points must not only earn back the capital expenditures invested, but also operate profitably.

  • With the large electricity demands from fast chargers and extremely high power prices, many EV charging businesses still operate at a loss.

Despite these hurdles, the future is clear. Without significant changes to their business models, at least a quarter of service stations worldwide are at risk of closure by 2035.


So what are the key factors for success?

To become a preferred destination for EV charging, retailers are exploring three areas:

Offer on-the-go charging  

While EV drivers can charge at home or at work, these charging stations are likely to be slow, low voltage points. On-the-go stations use higher power, DC charging points that let EVs fully charge their batteries in under an hour.

With their existing infrastructure in prime locations and established fuel retail operations, fuel retailers can fill in a gap in the EV charging infrastructure and capture a convenience premium.

As more people transition to EVs and not all have access to home charging facilities, there’s a growing dependence on public charging infrastructure. For example, in the UK about 36% of EV drivers regularly charge their vehicles at service stations​.

However, it will require significant investments to develop an attractive, competitive and profitable EV offering. With recharging taking far longer than refuelling, operators need to adjust their station formats to provide expanded services and facilities. And ideal EV charging locations won’t necessarily correspond with the best fuel locations.

Capture commercial fleets 

EV charging for large business-to-business fleets is a growing opportunity as governments and businesses move to decarbonise their vehicles. Electric vehicles are already being deployed en masse in short-haul transport, last-mile logistics and commercial business fleets. 

While likely to become highly competitive, fuel retailers can secure first-mover advantage with an end-to-end offer, combining “on-the-go” and “at-depot” charging.  

Create a compelling CX 

Innovative fuel retailers are investing early to learn about customer needs and experiment with new propositions and formats.  

They’re creating a compelling mix of convenience, speed, reliability and affordability: 

  •  Mobile apps will cement customer loyalty and increase return visits 

  • Reliability is a focus - drivers with a low battery charge will prioritise sites where chargers consistently work properly 

  • Clean and safe locations, with expanded seating and decent restrooms will increase dwell time 

  • Reservation systems will remove the frustration of waiting for a charger

  • Barista-made coffee, fresh food options and other premium services (such as high-end car washes) will provide customers with more reasons to visit and generate additional revenue 

  • Cluster- or even site-specific offers tailored for local buying opportunities will increase sell-through without compromising margin

  • Customised product bundles, pricing and promotions based on customer transaction histories will attract and retain loyal customers

This blog was originally published on 28 March 2023 and updated 6 June 2024.


Want help to differentiate your EV charging offering? 

If you’re looking for help to innovate to serve customers, not vehicles, get in touch. We’d love to help you develop the distinctive and frictionless c-store experiences consumers now expect. 


For more on how to deliver every c-store customer a personalised, fast and seamless experience, download our ebook:  


New in Infinity – April 2024

Here’s new functionality across the Infinity platform that will help you and your team reduce operational complexity and create a differentiated omnichannel customer experience.

Infinity is a modular platform and you may need additional components or licencing to access some functionality.  


PRODUCT INFORMATION MANAGEMENT

Simplify item data updates to Wedderburn Scales at POS

Businesses using supported Wedderburn scales at the Point of Sale can now send updated item data to the scales via the Atria Wedge software automatically using Windows Task Scheduler, saving you the time and effort involved in updating pricing and other data manually. If you run the Wedderburn integration at the Head Office, price updates made using the Batch Updates function will also be sent to the scales.


INVENTORY

Enhance efficiency of EDI purchase orders

We’ve improved purchase ordering using EDI files by allowing you to identify suppliers that can be sent purchase orders plus items that can be ordered using this method, so you won’t waste time and risk stock shortages by sending EDI orders to the wrong supplier or by ordering products not on EDI.


ORDER MANAGEMENT

Streamline order documents for debtor customer accounts

You now have the option of customising your A4 customer order documents by suppressing the payment section. This feature reduces visual clutter on the documents when you process orders for debtor customers who pay on account.


CUSTOMERS & LOYALTY

Meet privacy law obligations by anonymising inactive customer data

As part of our programme of giving you options for managing your Personal Identifiable Information (PII) risk, we’ve developed a Windows service that anonymises information for inactive loyalty customers. The Infinity Loyalty Anonymisation Service allows you to anonymise inactive customers’ personal details held in the Loyalty database, as well as details of their order deliveries. It will also delete any messages that were sent to inactive loyalty customers using Infinity Messaging.

Simplify management of fuel discount programmes

If your fuel business operates a cents-per-litre discount (CPL) programme, you can now require that customers spend their CPL balance when they buy fuel, instead of allowing them to choose whether to save or spend it. You can also set a minimum amount a customer has to spend before the CPL discount applies. This simplified offering has the advantage of lowering the overhead involved in managing stored balances while still giving your customers the benefit of fuel savings.

Reduce fuel sales leakage with secure refund options

Fuel businesses wanting to support their commercial customers in reducing fuel sales leakages can now require that refunds be made to a credit card or fuel card instead of to cash or another media. Note that this feature requires the Vault payment and extended returns modules in order to work.

Improve auditing of manual fuel discounting

Your Head Office staff can now add a note when manually adjusting a cent-per-litre fuel balance, allowing you to view and audit the reasons why balances are being adjusted in your business.


POINT OF SALE

Improve customer experience with faster age validation checks

If you use Infinity’s advanced age check function to make sure you’re complying with legal age requirements when serving customers, you’ll find we’ve made age validation quicker and easier, improving the customer experience and speeding up sales processing at busy times.

Improve permissions for manual fuel price changes at POS

We’ve made some enhancements to the way fuel price changes can be made at the Point of Sale to minimise the chance of the wrong price being applied. You can now use permissions to determine who can make manual price changes, and you can set a maximum amount in cents by which a fuel grade can be manually adjusted.


REPORTS & ANALYTICS

Identify irregularities in fuel prepay sales and refunds

Fuel businesses can use the new Fuel Prepay Refund Report to spot irregularities in the payment medias used in prepay sales and refunds. So, for example, you can see if a prepay fuel card was used to purchase fuel but the refund was processed as cash. It complements the new functionality that requires refunds to be made to credit or fuel cards (see above), but it applies only to prepay sales made using those cards.

Improve financial compensation for stores running fuel discounts

The CPL Redemptions Report gives your stores and head office staff an understanding of cents-per-litre discounts that have been paid out as a way of supporting financial processes tied to discounts and financial compensation. Stores can use it to see what they have paid out in CPL discounts, while head office can use it to audit store activity, and make sure that stores are being adequately compensated for those payouts.


MOBILE

Infinity quotes and orders app

The Infinity Quotes and Orders mobile app (iOS and Android) has been retired from the product suite as at end of May, 2024. 


To find out more about any of these enhancements and add them to your Infinity platform, contact us

If you’d like to get our regular ‘New in Infinity’ updates in your inbox, sign up to our newsletter.

Real-time inventory, stores and loyalty: Where retailers are investing in 2024 

Do you have a plan for technologies to invest in this year? And do you know where to focus your IT budget for maximum ROI? 

In our recent blogs, we asked if retailers were spending enough on their IT and, if not, how to make the case for increasing spend

If you’ve successfully navigated these stages to secure new budget and are now wondering where to start, here we look at retailers’ top spending goals for 2024 and the building blocks they’ve prioritised for maximum returns. 


We know that retailers are increasing their investments in new tech this year, with research showing that virtually all retail execs – an incredible 99% - predict increased spend. The growth in spend is sizable, with a 10% increase on average and nearly a quarter (23%) predicting 15% or more. 

When asked about their goals for their spend, most retailers (94%) ranked new technology as a significant driver for drawing in new customers, with 35% citing it as their main driver.  

And while ROI has always been important, these new tech investments are being held to an even higher standard. Enterprises now rank the ability to receive ROI within 6 months their second highest consideration (after ease of implementation). 

The metrics they’re using this year to gauge their success include increasing new customers numbers (54%) and retaining existing customers (47%). The amount customers spend is also scrutinised, with retailers looking for increased sales (48%) or cost savings (48%) that can be attributed to their tech investments.  


So we know that retailers are significantly increasing tech investments this year to create fresh, value-added customer experiences, but where are they focusing?  

There are three investment priorities in 2024: 

1. End-to-end inventory transparency 

Inventory visibility has always been important in retail. But with the proliferation of touchpoints and channels – both online and in-store – retailers now need to see a real-time view of all their inventory, right now.  

Without an accurate view of inventory, retailers are virtually guaranteed to interrupt the flow of an omnichannel shopping journey. If you don’t know the quantity of an item, where it is located, its current price nor status, you can’t offer the ‘buy anywhere, fulfil anywhere’ options that are best for customers and most profitable for you.   

With the average retail inventory accuracy at only 63%, that can mean problems with a whopping 2 in 5 orders. And as the customer journey continues to evolve to meet changing consumer demands, providing a seamless omnichannel experience will only get more difficult.  

The solution: Real-time inventory 

A unified commerce platform gives you a single, accurate and up-to-date view of all your inventory so you can be sure that you have the right product at the right place at the right time. 

That means you can quickly see where inventory is and make better decisions about what stock to order and how to make it available in your physical, mobile, online stores, DCs and call centres.   

You’ll improve inventory accuracy, reduce stock requirements, minimise fulfilment costs and get products to customers faster. And you’ll increase sales by using ranging and fulfilment capabilities that enable you to sell products across channels (and even sell products not normally stocked within any channels).   


2. Unleashing omnichannel experiences through stores 

For most omnichannel retailers, the growth of ecommerce has meant boosting their investments in physical retail. That’s because the store is essential to creating and satisfying customer demand - even if the customer ultimately transacts online. Consumers now see both the online and offline shopping experience as part of the same buying journey and not as one versus the other. 

With the ability to see, touch and feel products and assess alternatives, stores are important for marketing and customer acquisition. Store conversion rates are typically 20-40% - around ten times more than ecommerce channels (only 2.5-3%). The store remains the dominant sales channel, still generating more than 70% of sales. And while the shift towards online retail is real, physical retail is going to continue to grow at 4% year on year.   

But at a time when 75% of retailers can’t connect their online and in-store transaction data, they struggle to deliver the cohesive, consistent unified experiences customers now expect.  

The solution: Point of sale  

As you transform your stores to be the centre of your omnichannel experience, your retail systems must transform as well. POS systems are now the anchor for unified commerce platforms that unify online and store experiences with back-end systems so you can create holistic experiences across all customer touchpoints.   

That lets you create the elevated experiences customers now crave, by bringing digital convenience to stores, fulfilling orders via stores to increase profitability and delivering personalised and tactile in-store experiences.    

Unified commerce is now retail’s top priority, with 88% of retailers investing in unified commerce or considering doing so to make their businesses stronger, smarter and ready for the future. Retailers who used unified commerce in 2022 saw a 7% revenue boost over those who did not.    


3. Attracting, scaling and earning more from loyal customers 

As inflation and cost-of-living increases put pressure on consumer spending, shoppers are becoming more discerning and deliberate, rapidly switching between brands in the search for bargains. That’s why customer retention has become an important strategy for retailers wanting to capture market share and maximise profits. Retaining customers costs less than acquiring new ones - customer acquisition costs have increased a whopping 222% in the past decade - and returning customers are more likely to spend than new customers.  

As more customers opt out of being tracked, retailers also need a compelling reason for consumers to be willing to identify themselves when they approach from different channels or touchpoints.  

On average, nearly two-thirds of US consumers belong to one-to-five loyalty programmes. However, most consumers use 50% or less of their memberships. So the challenge for retailers is developing engaging programmes that convert members into users and, in turn, create profitable loyalty.   

The solution: Loyalty 

With customer details captured and stored in single unified commerce hub, you can recognise customers consistently, wherever they shop with you. You’ll know which customers are most profitable and what their preferences are. Your store teams can view this information to offer personalised service and encourage conversion at point of sale. 

Looking ahead, large retailers are learning to drive customer loyalty and growth by pooling data within an ecosystem of brands. Multiple companies are tapping into their complementary product and service offerings to develop a joint loyalty programme around a unifying customer value proposition.  

Consumers will receive heightened experiential benefits in addition to faster loyalty rewards growth, more flexible redemptions and an unmatched simplicity and daily relevance. Retailers and brands will see a rise in reach and frequency of usage. They will gain access to richer, more privileged consumer data, shared infrastructure and cross-marketing opportunities.   


Want help to decide which tech innovation projects to tackle first? 

We can advise you on the key technology investments driving growth and customer loyalty this year. Just contact me at kelly.brown@triquestra.com or get in touch.   


For insights into how a unified commerce approach gives you the flexibility and agility you need to keep in step with consumers’ changing needs, download our ebook:

How new customer loyalty programmes fuel the c-store retail experience

Fuel retailers now realise there is enormous untapped potential to revamp their loyalty programmes to drive customer engagement and expand share of wallet. Kelly Brown explains how to elevate fuel loyalty solutions to create more relevant and personalised experiences that grow customer value and differentiate the business.

For many years, fuel retail loyalty programmes were an easy way to drive customer engagement and revenue. However, with changing consumer behaviours and formidable new competition, few meet the needs of today’s retailers or consumers.  

Most are simple “earn-and-burn” transaction or discount-based programmes that extend the same set of outdated offers to all customers, regardless of their different behaviours.   

They typically relinquish ownership of customer data and relationships to third party coalition loyalty providers that can’t differentiate retailers from their competition. And, crucially, with no access to data on their customers’ preferences, purchasing behaviour or communications, retailers can’t assess what their customers care about to provide the fast and easy personalised services they increasingly expect.  

The reality is, today customers don’t just compare your service to that of your competitors, but to the best service they’ve ever received, anytime and anywhere.   

At a time when industry regulators like the NZ Commerce Commission say that motorists are often better off simply choosing the petrol station with the lowest board price or the site with a one-off ‘discount day, rather than counting on a complicated loyalty scheme”, you know that loyalty programmes are well overdue for an overhaul. 

Leading fuel retailers are investing in innovation, digitisation and branding to launch new loyalty solutions that deliver a complete view of customers’ preferences and purchasing behaviour, with the ability to create fast and memorable experiences.  

And they’re seeing the benefits - loyalty programmes are linked to an 18-30% increase in visits and spends at restaurants and c-stores, and loyalty members annually spend 38% more on average.  


If you’re looking at how to develop your loyalty and personalisation capabilities, here are the steps to take to deliver an exceptional CX, and examples of fuel retailers doing it best:  

1. Take control with a standalone loyalty programme  

In contrast to the third party loyalty programmes, modern loyalty systems give you a 360-degree view of all retail and trade customers, with their entire purchasing history and preferences captured and centrally stored in one database.    

By reclaiming ownership of your customer data from all channels and touchpoints – ranging from fuel selections to coffee preferences and convenience items within stores - you can recognise customers consistently wherever they shop with you.  

Example: in the UK, Shell Go+ is a very simple mechanism: customers earn visits, instead of points. All they have to do is spend £10 or more on fuel or £2 or more in the shop. They get 10% off all hot drinks and deli by Shell food ranges, and money off fuel every 10 visits, and plenty of treats and surprises along the way.  

This programme stands out due to its simplicity. Gaining and redeeming points is simple and doesn’t involve complicated calculations. 


2. Extend your loyalty programme to your mobile app 

Today loyalty programmes are an integral part of a smartphone app: loyalty mobile app users typically spend 10-20% more a month, and visit 20-30% more frequently each month.  

The customer essentially manages their own loyalty experience and should be able to collect points, make payments and redeem points straight through their mobile device at any time. And to really differentiate your offering, make it a simple and engaging experience by enabling both fuel and in-store transactions. 

Example: Z Energy, now part of Ampol Australia, expanded its Pumped loyalty programme back in 2019. Customers now save 6 cents per litre every day with no minimum spend at Z and participating Caltex stations, on up to 50 litres. They can choose to stack their discount when spending $40 or more to get an even bigger discount next time. And they earn Flybuys or Airpoints Dollars by scanning their Z or Caltex App, or Flybuys or Airpoints card.   

Z’s mobile app plays a key role in their loyalty programme. By delivering loyalty discounts and rewards at point-of-sale and on the app – not just via a card - they lowered the hurdle for customer adoption and made it faster and easier to use. For many users of the app, the big draw is another essential daily fuel: Coffee. The ‘jump the queue’ feature is one of Z’s most popular mobile offerings, with one in four coffees sold now pre-ordered.


3. Apply analytics to create more relevant and personalised offers  

The next stage is to use the data-driven insights to create cluster- or even site-specific offers. Tailor your offers for local buying opportunities and use your customers’ transaction histories to customise product bundles, pricing and promotions to increase sell-through without compromising margin.  

You can then capitalise on opportunities to craft offers that feel personally relevant to each individual in your database by combining internal data (such as transactions and location) with external data (such as competition, weather, traffic conditions and demographics).  

Example: The Chevron Texaco Rewards program rewards Chevron and Texaco customers for their fuel and qualifying in-store purchases at participating stations. But Chevron has also had success offering short-term loyalty schemes. Its AFANity program, which debuted in 2016, gave members points for specific activities, such as visiting a Chevron or Texaco gas station or checking in on the Chevron or Texaco mobile app. They then redeemed the points for rewards, including tickets to football games, autographed memorabilia, officially licensed team gear and unique once-in-a-lifetime experiences with their favourite teams.  

Chevron understands that people are not emotionally attached to petrol or convenience items but are very emotional about sports. Their loyalty programme tapped into that to create a positive affinity with the brand.  


4. Use AI-driven marketing tools to hyper-personalise the CX  

AI algorithms let you analyse customer preferences, predict many aspects of customer behaviour and develop personalised communications, experiences and offers.  

By interacting with customers at the right moment, with the right offer and in the right channel, you can drive behavioural changes in customers and multiply the lifetime value of loyalty customers. This is why gamification is the number one loyalty trend businesses plan to invest in during 2024.  

Example: Ireland’s Circle K understands the value of gamification with it Play or Park loyalty game. Members get 1 point for every litre of petrol or diesel and 4 points for every €1 spent on eligible purchases at Circle K stores. Members collect points and can play or park: each batch of 200 points qualifies for one entry which they can ‘Play’ for the prize of the month or ‘Park’ for an upcoming prize. And the prizes are big: February 2024’s ‘Experience of a Lifetime’ prize offers two friends the opportunity to drive free for a year, and March 2024’s prize awards 10,000 euro in cash.  

This is a great example of an engaging loyalty programme. It includes elements of gamification and has fantastic, tangible prizes for winners.   


5. Ecosystem loyalty programmes are next 

Looking ahead, large retailers are learning to drive customer loyalty and growth by pooling data within an ecosystem of brands. Multiple companies are tapping into their complementary product and service offerings to develop a joint loyalty programme around a unifying customer value proposition. 

 While still in their early stages, these ecosystem approaches promise many benefits: 

  • Consumers will receive heightened experiential benefits in addition to faster loyalty rewards growth, more flexible redemptions and an unmatched simplicity and daily relevance. 

  • Retailers and brands will see a rise in reach and frequency of usage. They will gain access to richer, more privileged consumer data, shared infrastructure and cross-marketing opportunities.  

Example: bp’s Everyday Rewards loyalty scheme in New Zealand is simple - customers earn 1 point for every litre of fuel and $1 spent on convenience products in-store. It includes ongoing loyalty promotions, such as 6 cents per litre off the fuel price up to 50 litres. And customers benefit from savings across a range of everyday purchases from multiple partners including Woolworths, ASB and Vineonline. 

Everyday Rewards is a powerful purchase motivator. Users gain points across a variety of partners and aren’t locked into spending rewards with one brand. People will be more motivated to use bp stations if they know their loyalty will be rewarded with other experiences and offers, not just fuel discounts or free car washes. 


As you look at how to modernise your loyalty programme, ensure you focus on the end-to-end customer experience. You have a fantastic opportunity to leap-frog your competition by taking an ecosystem-centric approach that gives your customers a ‘next-generation’ experience. 

Z Energy fuels more sales and repeat visits

Z Energy, New Zealand’s largest fuel retailer and part of Ampol Australia, developed Pumped to replace a third-party loyalty scheme and create a more seamless mobile and in-store customer experience.

Built using Infinity’s Loyalty module, Pumped uses a QR barcode on Z’s mobile app to identify the customer at point-of-sale or self-serve online payment terminals and add any relevant offers to their transaction. It also lets them consume any offers they have earned, such as free coffee, carwashes or LPG bottle swaps.

Z can now create new offers that help engage customers, offer them valuable rewards and encourage repeat visits. And Pumped is now Z’s cornerstone for innovation, with the ability to deliver the unified and personalised experiences its customers expect.

“With a single view of the customer we are right in the middle of the transaction with the customer in real-time. We know where, when and how they shop and, over time, will find new ways to interact, personalise and reward each customer’s experience.”

Andy Stewart, Head of Digital & Operations – Low Carbon Futures, Z Energy 


This blog was originally published on 12 February 2023 and updated on 21 February 2024.

Want help to modernise your fuel loyalty programme? 

As you transform your customer experience to deliver the seamless and personalised buying journeys your customers crave, your retail systems must transform as well. If you’re looking for help to develop your loyalty and personalisation capabilities, get in touch. We’d love to help you develop more meaningful relationships that deliver profitable growth.  


For more on how to deliver every c-store customer a personalised, fast and seamless experience, download our new ebook:


New in Infinity – February 2024

Here’s new functionality across the Infinity platform that will help you and your team reduce operational complexity while improving the customer experience. 

Infinity is a modular platform and you may need additional components or licencing to access some functionality.  


INFINITY API

Enhance business continuity during a processor failure 

The Cloud Events Service’s processors will now keep running even if one of them fails. The processors that aren’t directly impacted will continue to operate, lowering the risk of business interruption. You can configure the service so that you’ll be alerted via email to the failure by a fatal error warning. 


PRODUCT INFORMATION MANAGEMENT

Faster access to historical sales impacted by unit cost changes 

When viewing historical sales transactions in item maintenance, you can now see exactly when changes to the unit cost of an item started to impact sales line costs. 

Improve data privacy by concealing stock costs from store staff 

If you want to keep the cost your business pays for stock confidential, you now have the option to hide it from the sales and credits screen at the Back Office so that it’s not exposed to your store staff.  


INVENTORY

Simplify urgent stock transfers from warehouse to store 

If your business manages all stock requests from the head office, you can now use Infinity’s replenishment request function to order branch stock, instead of raising a purchase order. This can be useful if you want to get an item from the warehouse to a store at short notice and you are happy for the warehouse to send what it can based on availability.

Increase receipting speed and accuracy with audible scan warnings 

Using Cloud Inventory to receipt items that have arrived in a consignment of multiple stock transfers will improve your detection of errors now that store staff get a “bad beep” warning when they scan an item that isn’t supposed to be in the consignment or an item that has an invalid barcode. We’ve also improved your staff’s ability to identify variances for over and under transfer receipts, making the receipting process speedier and more precise.  


CUSTOMERS & LOYALTY

Meet privacy law obligations by automating customer data retention periods  

We’ve enhanced Infinity Loyalty to give you more options for managing your Personally Identifiable Information (PII) risk. You can automatically remove customer data from POS and Back Office machines when there are no open sales orders and no transactions for that customer within a configurable period.  

Before you can use this functionality, you need to have a stable infrastructure, as the customer search will always use a connection to the Head Office. Also note that these changes should be part of your wider PII programme. 

Streamline mass updating of free prepaid product offers 

Offering free prepaid promotional products can be an effective way of engaging with your existing customers. We’ve made adopting this strategy more seamless now that you can use Infinity Loyalty to update many prepaid product balances at the same time.  

Enhance security by deactivating stolen partner loyalty cards 

If you use Infinity Loyalty with partner programmes, you can now block a customer’s Airpoints or Flybuys card that has been stolen or involved in a fraudulent transaction so it can’t be used as an identifier at your Point of Sale or at an outside payment terminal, thereby protecting your business from potential fraudulent card use. 

In addition, by blocking (and not deleting) the identifier, you remove the risk of it being allocated to another customer. 

Create tailored rewards when resolving customer concerns 

We’ve enhanced the ways you can reward Loyalty customers by enabling you to manually adjust a customer’s accumulator balance at the Head Office. You can use this new function to add a “stamp” for a customer, so that, for example, you can give them a free coffee as a way of resolving a concern or query.   

Speed up loyalty customer scanning during a sale 

Scanning a loyalty customer into a sale is faster and more efficient now that your store staff no longer have to open the customer search function before scanning the customer’s card. If you want to maintain customer confidentiality, this has the added benefit of not exposing customer information to your store staff. 


PRICING & PROMOTIONS  

Simplify the set-up of quantity-based promotions at any price level 

If you use quantity price breaks, you can now apply those breaks to prices 2-8, as well as to price 1, on the Infinity item master data. Applying breaks across all price fields can be easily managed using Infinity ETL, which saves you the hassle of manually maintaining the various individual pricing scales for an item.  


REPORTS & ANALYTICS

Improve stock management with better inventory-related reporting  

We’ve made a number of improvements to the end-of-month financial reports so that they’re more useful for inventory-related reconciliation. The Stock Movement Summary Report now offers a transaction breakdown using both quantity and cost values, as well as allowing you to easily see any variance between opening and closing balances. This means the report provides an easily readable view of all stock-related activity and allows you to identify instances where incorrect store processes were followed, such as selling items into negative stock.  

Other changes have been made to support these enhancements. Both the Stock Movement Summary Report and the Sales and Stock Gross and Profit Report now round the cost to four decimal places rather than two, as a way of further improving the accuracy of the reports’ cost figures over a long period, while the Chronological Item Movement Report includes the item on-hand quantity, which will be shown in red if a stock movement puts the item quantity into negative.  

Help store staff make purchasing decisions for future promotions 

Infinity’s new RBP Promotions Report allows your stores to see upcoming and current promotions and helps them make the purchasing decisions needed to run those promotions. They can use the report to understand what they need to order and when they can reduce ordering as promotions come to an end, as well as to check that shelf labelling has the right pricing information. Head office staff can use the report to help stores plan and run promotions, including through advance advertising.


ADMINISTRATION

Enhance financial integrity with mandatory end-of-day completion 

If you use Infinity’s extended Cash Management functionality, you’ll find we’ve made some enhancements to reduce the risk of errors. Your store staff won’t be able to create a trading day if they haven’t completed an end of day on a POS station that has had sales activity, or if that station hasn’t linked to the Back Office that day. This ensures that all financial transactions are available at the Back Office when the trading day is created and removes the possibility of sales and till adjustments being missed. 

Extend lifespan of stock records for open transactions 

You can now keep stock transaction records open for a very long period if they are associated with open purchase orders and unreceipted transfers. The records will remain active and available for updating for the life of the transaction, even after the configured lifespan limit has been reached.  

Boost security by eliminating barcode login risks 

Staff logins can be a security concern for your business, especially if your people create barcodes by entering their credentials on third-party websites and then use those barcodes to log in. You can now negate the usefulness of these websites by requiring that all users log in manually rather than by scanning IDs.  .  


To find out more about any of these enhancements and add them to your Infinity platform, contact us

If you’d like to get our regular ‘New in Infinity’ updates in your inbox, sign up to our newsletter.

New in Infinity – October 2023

Here’s new functionality across the Infinity platform that will help you unify your physical and digital channels to create frictionless customer experiences and drive growth.

Infinity is a modular platform and you may need additional components or licencing to access some functionality. 


INFINITY API

Enhance ecosystem integrations by accessing more transaction source data

As part of our continual expansion of Cloud Events payloads, we’ve included additional information about the transaction source, as well as any information about the use of external loyalty cards and fuel coupons, to allow you to enrich your integration with ecosystem platforms. 

Streamline sharing of sales data with ecosystem partners 

You can now use the Infinity Cloud Events service to securely share sales of specific products with ecosystem partners without having to waste time and resources manually cleansing and redacting data.  


PRODUCT INFORMATION MANAGEMENT

Automate shelf pricing updates with Pricer integration 

Keeping your shelf pricing up to date, especially during a promotional period, can be time consuming and costly. Using Infinity's new integration with Pricer software, you can reduce labour costs by harnessing the power of real-time electronic pricing. The integration regularly sends the latest Infinity pricing information to Pricer, saving you the effort of manually updating prices and ensuring your shelf pricing is always current. 

Boost efficiency with ETL tool item selection enhancements 

Bulk exporting and updating item data using the ETL tool is easier and more efficient now that you can select items by subdepartment and product class rather than just by department, giving you more focused and targeted results.  


INVENTORY

Streamline inventory management by stock taking any time of day 

Businesses can find it hard to fit stock taking around the need to keep trading. Infinity Cloud now allows you to stock take during trading hours at a time that suits you and then refresh stock data at the Back Office, meaning you don’t miss any sales that happened during the stock take.  

Save time and effort when receipting multiple stock transfers 

If your business chooses to reduce transportation costs by shipping multiple stock transfers from your warehouse in a single delivery, you can now use Infinity Cloud to receipt all the goods in that delivery at the same time. When the consignment arrives, your store staff can simply scan the goods and Infinity will deal with the hassle of matching them to the right stock transfer, saving you time and effort.  

Simplify checks of shelf price labels using mobile devices 

Verifying shelf-edge pricing, particularly during a promotion, can be difficult for store staff, who have to match the shelf price to the price recorded at the POS station. To overcome this, Infinity Cloud now allows store operators to see both the standard price and the single product promo price on a mobile device as they move around the store. 


CUSTOMERS & LOYALTY

Increase accuracy of fuel loyalty balances via manual adjustments 

Loyalty program administrators in fuel businesses can now create both positive and negative manual adjustments to cents-per-litre balances, giving them more control over suspicious transactions and instances where operator error has inflated the balance.    


PRICING & PROMOTIONS  

Simplify the setup of quantity-based promotions 

If you use quantity break/price bands, you can now use additional price adjustment options to simplify and optimise the setup of scale pricing rules. By enabling price fields 2-8 on the item master, you can define a single rule to manage multiple items, reducing the overhead in maintaining these rules.   


POINT OF SALE

Improve security and employee safety with contactless cash recycling 

Handling cash is a financial and security risk for all retailers. Infinity’s new cash recycler integration improves your peace of mind by taking the responsibility for processing cash payments away from store staff and giving it to the recycler machine instead. This reduces both the chance of staff error when giving out change and the risk of theft, while also allowing you to enjoy the benefits of contactless cash handling.   

Boost profits by removing credit option from Windcave EFTPOS 

Customers who use the credit option when paying by EFTPOS as a way of circumventing the credit card processing fee cost your business precious revenue. To overcome this, you can now configure payment options at the point of sale so that when the customer chooses to pay by Windcave EFTPOS they must debit either their cheque or savings account, rather than using the credit option.   

Let customers quickly and easily self-scan loyalty cards on Magellan scales 

Infinity Loyalty now supports the use of Magellan scanner scales for scanning Loyalty cards, optimising the search for Loyalty customers at the Point of Sale.  


INTEGRATIONS

Speed up GRNI reconciliation in Xero 

Reconciling the GRNI account postings in Xero is faster and more efficient now that the original purchase order number displays on purchase order goods receipts.  


TECHNOLOGY

Accelerate upgrades with fewer exceptions  

We've enhanced the Infinity Upgrade Service to accommodate situations where applications are running that may block the upgrade from updating files in the Infinity folder. This will result in fewer exceptions needing attention post-upgrade, reducing the time pressures on technical staff.    

Support for diverse scale hardware at site level 

Businesses that configure scales at the site level can now set station-specific scale configurations, allowing for mixed hardware options to be supported.  


To find out more about any of these enhancements and add them to your Infinity platform, contact us

If you’d like to get our regular ‘New in Infinity’ updates in your inbox, sign up to our newsletter.