Keeping ahead of the c-store transformation

The fuel and convenience sector is undergoing a dramatic transformation as consumer buying patterns shift. Retailers on both sides of the Tasman have faced faltering foot traffic, lower fuel sales, increased price consciousness among shoppers focused on the cost of living and a drop in income from traditional core items in the wake of health concerns and government regulation.

Basket sizes have shrunk, operational costs have increased and margins have tightened in an increasingly competitive landscape. At the same time, consumer expectations have risen — they demand speed, convenience, variety and seamless experiences across both physical and digital channels.

But change also brings opportunity. Retailers who understand their customers and can quickly adapt to changing preferences are gaining a competitive edge.

Here we look at some of the fundamental shifts taking place in fuel and convenience and at how retailers can create the differentiated, data-driven experiences that build loyalty and drive profitability.

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Drainers and gainers

Convenience stores in Australia and New Zealand are seeing similar changes in consumers’ buying habits, and these changes are impacting products that have traditionally underpinned c-stores’ profits.

According to a 2024 study of the state of the convenience industry in New Zealand, tobacco experienced the largest drop in value of any category, while growth in vaping did not offset the declines for cigarettes and roll-your-own tobacco. Meanwhile, AACS’s State of the Industry 2025* report found that in Australia tobacco’s share of total store sales has fallen below 20%, down from 25.4% at the end of 2024.

C-stores have also seen a drop in sales from staples such as bread and milk, as well as from telecommunications products and printed materials such as magazines. In Australia, for example, the value of milk sales dropped 6.6% in value from 2024 to 2025.

On the other hand, some categories are showing the way with growth. In Australia, packaged beverages, and especially energy drinks, represented almost 70% of the value growth excluding tobacco from 2024 to 2025. A comparable situation exists in New Zealand, where sales from sport and energy drinks, along with fresh coffee, increased in value last year.

Foodservice also performed well in Australia during the first half of 2025, with prepared food leading the way, up 8.9% in value from 2024, while in New Zealand grab-and-go items such as cereal and biscuits remained essential parts of the c-store offering.

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The trends driving customer behaviour

While a range of factors, including health concerns, are driving customers’ purchasing decisions, value for money is crucial, with price-conscious shoppers looking for deals.

Cost of living considerations are clearly evident in the fuel and convenience space. Thirty-two percent of New Zealand consumer are shopping less often instore at fuel stations, with 49% citing pressures on the household budget as a reason.

Changes in how fuel stations operate are also having an impact, especially the advent of pay-at-the-pump. While 38% of customers shop instore when they stop for fuel, being able to pay at the pump means fewer shoppers are going into the store to make impulsive purchases of snack items. Those who do go inside the store are more likely to make planned purchases of hot food and coffee.

At the same time, shoppers with more disposable income and those who prioritise value over price are open to loyalty card offerings.

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Reshaping the c-store offering

The authors of the New Zealand study offer fuel and convenience retailers five tips to increase foot traffic instore and drive profitability:

• Offer on-pump promotions to drive customers into the store, so that they get discounts on products even if they pay for their fuel at the pump.

• Offer cross-promotions between planned and impulse categories.

• Become a preferred supplier of on-the-go meal and snacking options.

• Allow shoppers to make in-app purchases for instore pick-up across a range of products.

• Leverage loyalty cards to offer instore deals.

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How can Infinity help?

Delivering on these recommendations means having the right inventory and customer data at your fingertips. You’ll need a solution that lets you understand customer preferences, plan effective promotions and effectively manage inventory.

Infinity empowers you to transform your operations and customer engagement strategies, giving you a future-ready retail solution.

• Customer-centric engagement: Leverage real-time data to personalise offers, promotions and communications, allowing you to build loyalty programs that delight customers and build connection.

• Optimised inventory management: Respond quickly to category shifts with real-time performance insights so that high-demand items like food and beverages are always available.

• Data-driven decision-making: Use advanced analytics to predict trends, optimise pricing and enhance store layouts, empowering you to make faster, smarter decisions that align with evolving consumer behaviour.

• Unified cross-channel retailing: Deliver frictionless, consistent experiences across instore, mobile and online channels through click and collect, self-checkout and mobile ordering.

• Operational efficiency: Streamline processes across locations with centralised control and automation.

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*AACS State of the Industry Mid-year Report 2025, Commissioned by the Australian Association of Convenience Stores Limited and prepared by Convenience Measures Australia (CMA).

Want help to deliver compelling c-store experiences?

If you’re looking to build a winning c-store offering, get in touch. We’d love to show you how Infinity can help you offer seamless, unified, profitable customer experiences.

Integrating Infinity and Xero for the best of both financial worlds

Keeping a watchful eye on profit and loss and cashflow data is key to running any successful retail business, but that information won’t do your operation much good unless it’s current, accurate and reliable.  

For years, many retailers have relied on Xero accounting software to give them the up-to-date view of their business they need, while some have also used the power of Infinity to manage inventory and point of sale transactions.

Now, you can get the best of both worlds through an integration between these two leading platforms.

The Infinity Xero Integration sends POS sales and other transactional data from Infinity to Xero, which then handles business accounting activities, seamlessly updating the financial information that’s the cornerstone of your business.

The result? An accurate daily picture of profit and loss plus tax in Xero based on selling activity within Infinity that lets you spend less time buried in spreadsheets and more time building relationships with your customers.

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Key Benefits

• Real-time financial insights with up-to-date reporting and tax position.
  
• Improved cashflow and cost management through reconciliation and payment tracking.
  
• Greater operational efficiency by syncing stock adjustments, transfers and receipts directly into Xero.
  
• Enhanced accuracy and compliance with consistent data across POS and accounting.
  
• Time savings that allow teams to focus on customer relationships and strategic growth.

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How it works

A wide range of everyday transactions are handled, including cash sales, debtor sales and refunds, stock adjustments, stock transfers, stock receipts, supplier invoices, stock takes, till adjustments and bank reconciliations.

When it comes to debtor transactions, you can choose between two options, depending on which suits your business best. You can manage all debtor activity in Infinity and use Xero as a sub-ledger, so that transactions are sent as journals. Alternatively, you can opt to maintain debtor activity in Xero, so debtor sales and credits are sent from Infinity to Xero for processing. In this mode, Xero debtor payments that have been matched to an invoice are sent to Infinity. That way, debtors’ credit position in Infinity is kept accurate and reflects payments that have been received directly via Xero.

Updated transaction data is sent from Infinity to Xero, and vice versa, either automatically at a specified interval or manually whenever is convenient, giving you total control over the update process.

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Granular view of complex transactions

The integration offers a granular level of posting for complex transactions, so you get fine-grained cost management that enables accurate profit and loss reporting.

So, for example, if you import inventory from offshore suppliers, you can pay them in their local currency. Any freight costs that have been added to supplier invoices and disbursed across the items can be posted as GRNI, to give you a more accurate view of the cost of goods sold.  

You also get granular control over how bank fees are posted, including card fees, making bank reconciliations faster and more accurate.

And when it comes to tracking revenue, you can make use of multiple revenue categories, including cash sales and trade sales. You can even track revenue based on payment type.

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Suited to all environments

Its easy-to-use interface means the integration suits every type of retail business, from multi-branch chains to standalone stores.

It’s also straightforward to deploy and support, with enhanced logging and troubleshooting that lets you track errors and quickly address any issues.

What’s more, by integrating Infinity with Xero you get to leverage Xero’s ecosystem of business tools, allowing you to manage everything from payroll to sales and marketing contacts.

There’s never been a better time to integrate Infinity and Xero so you get the timely, granular, automatically updated accounting information you need.

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Interested in using the Infinity Xero Integration to streamline and simplify your accounting processes? Get in touch. 

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New in Infinity – August 2025

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PRODUCT INFORMATION MANAGEMENT

Help us develop and improve Infinity
As part of our commitment to continuous improvement, we’re giving you the option to share information with us about how you use Infinity. We’ll use this information to identify features that can be enhanced or retired, as well as any opportunities for user training and upskilling.

When you upgrade Infinity, you’ll be able to choose whether to opt in or out of sharing data with us. If you opt in, we’ll capture and analyse menu clicks at both the Head Office and the Back Office, along with technical information such as operating system and SQL versions. This will allow us to see which features are used heavily and which aren’t being used frequently, as well as giving us an understanding of the systems Infinity is being run on.

It’s important to note that we won’t capture any data that can identify individuals, including passwords or user names.

Taking part in data sharing means you can help shape the way Infinity evolves and ensure that it remains relevant and useful to you. Even if you initially decide not to share data with us, you can opt in at any time, and vice versa.

If you have questions or concerns please contact Infinity Support.

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INVENTORY

Easily order and manage non-stock items
Ordering and managing stock can be tricky if your business needs a regular supply of items that you don’t necessarily want to bring into your inventory. So, for example, if you sell coffee you’ll need a steady number of coffee cups to be on hand, but you aren’t going to want those cups to be counted as stock items that are sold on their own. Similarly, if the coffee machine breaks down, you need an easy way of paying for a repair by purchase order without treating the repair as an item.

To help make the ordering of these items more seamless, Infinity now allows you to include non-stock items in purchase orders. When you receipt them, the quantity on hand won’t increase, so you can keep these items on hand without them impacting your inventory.

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CUSTOMER AND LOYALTY

Expand your fuel offering with automatic discounts
If you’re a fuel retailer who uses Infinity’s loyalty solution and you offer cents-per-litre discounts, you now have even more options when it comes to rewarding customers for their business. We’ve introduced discounts that apply automatically, so that purchasers save on fuel without your store staff having to manually select which discount applies, thereby speeding up transaction times while still offering customers meaningful savings.

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INTEGRATIONS

Leverage seamless integration of accounting data into Xero
If you use Xero as your accounting software, or are thinking about moving to Xero, you now have even more reason to integrate it with Infinity. We’ve listened to feedback and introduced improvements that make our Xero solution easier to deploy, use and support.

We’ve improved the overall experience by polishing the user interface, simplifying installation, enhancing logging so you can easily track errors and providing you with better troubleshooting to quickly address issues.

There’s never been a better time to integrate Infinity and Xero so you get the timely, granular, automatically updated accounting information you need while also leveraging Xero’s ecosystem of business tools.

Charge fees directly from EFTPOS devices
If you use Windcave as your EFTPOS provider, you can now add surcharges to these transactions from the EFTPOS device. This means you can charge a fee for things like contactless payments and have it recorded in Infinity, so you’ll get an accurate view of these charges in reports and transaction records.   

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To find out more about any of these enhancements and add them to your Infinity platform, contact us. 

If you’d like to get our regular ‘New in Infinity’ updates in your inbox, sign up to our newsletter.

Unified commerce vs omnichannel: getting the most out of your cross-channel platform

As any retailer knows, consumer preferences and expectations are constantly evolving. Customers want flexible, personalised experiences that allow to them to pick and choose between physical and digital channels, and they expect those experiences to be seamless.

‘Omnichannel’ has been the term most often used to describe the strategy retailers need to adopt to deliver on this customer demand, while ‘unified commerce’ has also reached buzzword status. Both are used to describe the delivery of seamless experiences across channels.

But while they’re used interchangeably, there’s a significant difference between them.

Unified commerce is the next-generation architecture that finally delivers on what omnichannel promised.

A unified commerce platform provides a central hub that breaks down the silos between channels to deliver truly seamless experiences, while also solving omnichannel’s biggest weakness – operational complexity.

Unified commerce is gaining traction, with one study showing that rolling out a unified commerce platform was a top priority for 30% of retailers, while a combined 71% were somewhere on the path to adopting a unified commerce strategy.

Still, barriers remain. A study by Adyen this year found that 28% of those businesses without a unified platform lacked data on customer behaviour across channels, and 30% lacked the technology infrastructure to offer truly personalised experiences.

As we discuss here, the challenges faced by retailers offering hybrid in-store and online shopping options without the benefit of an integrated platform can be significant, while those prepared to take the leap gain competitive advantage through a deeper understanding of their customers and their evolving wants and needs.

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Omnichannel offers options but creates operational complexity

Omnichannel strategies talked about creating seamless and consistent customer experiences across all channels, but the execution has fallen short.

Why? Retailers have to quickly spin up new channels as consumers demand them. An omnichannel approach connects numerous channels but they operate in functional silos, meaning that customers can’t move between channels in one seamless interaction.

Omnichannel makes things much harder for retailers in five ways:

• Integrating data silos: Often loosely connected with manual processes and custom integrations, omnichannel solutions are fragile, inefficient and costly to maintain. The silos generate a cascade of inconsistent, inaccurate data shared across the business, making it virtually impossible to deliver a seamless customer experience.

• Inventory that isn’t real time: Many omnichannel systems only access rudimentary sales and inventory positions. This prevents retailers from offering the ‘buy anywhere, fulfil anywhere’ options that are best for customers and most profitable for them.

•  Adding modern technologies and capabilities: Connecting legacy systems with modern technologies requires custom integrations, making the creation of new brand experiences complex, expensive, time consuming and risky.

•  Obtaining a single view of the customer: Silos negatively impact customers because they have to deal with inconsistencies and gaps, such as partial sales histories, different answers to questions or having to start new conversations in each channel.

•  Loss of innovation: Day-to-day inefficiencies mean that internal teams are tied up in remediation and troubleshooting and have less time to spend on creating the innovative, personalised experiences customers desire.

Operational complexity in the real world:

A customer browsing your web store sees that a product is available and orders it online for in-store collection. But behind the scenes, you’re running the online store and in-store POS on different systems, meaning data isn’t integrated and is syncing at different rates. To the customer, it might look like everything is working in harmony, until they find out that the product they ordered isn’t available because the stock level data in the online store is out of date.

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Unified commerce puts the customer experience first

Customers today expect to transact when, where and however they want. They don’t care how you achieve it and will reward you if you have it – or shop elsewhere if you don’t.

The only way to meet these demands for a truly unified experience is to move beyond omnichannel to unified commerce.

As Nick Gray, founder of retail consultancy I Got You, recently told Inside Retail, ‘Unified commerce is where you put the customer at the heart of every decision, so it’s a customer-centric retail strategy that seamlessly connects all sales channels.’

Unified commerce breaks down the walls between internal channel silos by using a centralised platform that combines point of sale, inventory, ordering and fulfilment, loyalty, pricing and business intelligence.

With a unified view of the customer, and all channels and engagement points connected in real-time, you can deliver a personalised and consistent customer experience by way of a single source of truth. No hitches, and no inconsistencies.

You can make purchasing online and in-stores more seamless and convenient through endless aisle, digital payments and ‘buy anywhere, fulfil anywhere’ services.

And you can quickly respond to changing customer expectations and new technologies by using microservices and APIs to expose data and connect third-party services.

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This blog was originally published in October 2023 and updated July 2025.

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Want help to reduce operational complexity?

We can help you define your goals, develop a business case and create your roadmap to simplified operations and unified customer experiences. Get in touch.

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For insights into how a unified commerce approach gives you the flexibility and agility you need to keep in step with consumers’ changing needs, download our UC ebook:

New in Infinity – June 2025

Here’s new functionality across the Infinity platform that will help you and your team reduce operational complexity and create a differentiated omnichannel customer experience.

 Infinity is a modular platform and you may need additional components or licencing to access some functionality.

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INFINITY API

Leverage real-time cost information

Our Products API now lets you see a real-time value for weighted average costs if you create transactions or carry out inventory analysis in an external system.

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PRODUCT INFORMATION MANAGEMENT

Quickly locate branch item information in clusters

Searching for detailed stock item information can be time consuming, especially if you have a lot of stores offering different prices or sourcing items from different suppliers. Head office staff can find the branch information for an item in a cluster more quickly now that they can sort branches alphabetically instead of having to know the branch’s numerical ID.

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INVENTORY

Get a consistent view of stock take results

Stock taking is one of the most important tasks in your business, and getting the count right is vital to maintaining accurate inventory data. To help your staff quickly identify and double-check variances before they complete the stock take, you can now choose to list items in the printed stock take report in the same order they appear on screen, meaning staff don’t waste time trying to match what they see on screen with what’s in the report.

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REPORTS & ANALYTICS 

Summarise stock takes by stock count group

We’ve also enhanced stock taking by giving you a new report that summarises stock takes that have been carried out based on stock count group. The Stocktake Count Group Summary Report provides an overview of stock takes that have been carried out at branches, lets you see variances and gives you the option to list results according to individual stock count groups.  

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POINT OF SALE

Monitor staff safety at the point of sale

Staff safety is a growing issue across the retail sector, with some staff regularly dealing with threatening or abusive behaviour from customers. You can now keep track of how often your staff are facing this problem by using new functionality at the POS. When your staff feel threatened, they can press an on-screen button that records the event, allowing you to monitor how often these incidences are happening and enhancing your people’s sense of well-being.

Speed up processing of sales by under-age staff

If you sell age-restricted items, such as alcohol, you need to be sure that you’re complying with the law without compromising speed of service. To help you serve customers quickly and efficiently while meeting your legal obligations, Infinity now recognises an under-age staff member each time they complete a new transaction, instead of forcing them to log back in after every sale.

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ADMINISTRATION 

Send invoices and statements to multiple debtor contacts

Managing debtor customers is a more seamless experience now that you can automatically send invoices and statements to more than one email address, saving you the hassle of manually emailing documents to the relevant people in the business and enhancing lines of communication.

So, for example, when the customer buys an item in-store, you can send the invoice to the purchasing team as well as to the customer’s primary contact. And at the end of each period, you can send statements to the primary contact and to the customer’s accounts payable, so that the right people see the amount due.

Enhance financial integrity of trading days

If you use Infinity’s extended cash management module, you can now require store staff to complete any draft trading days before creating a new one. Trading days can also be completed the next day if necessary even if new sales have been processed, giving you peace of mind that all transactions are correctly accounted for.

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TECHNOLOGY 

Use the latest Microsoft technologies

Infinity now ships with SQL Server 2022 as default, giving you the most recent version of SQL Server currently in Microsoft’s mainstream support. We also continue to support SQL Server 2016, 2017 and 2019, while customers on SQL Server 2012 and 2014 should be planning to update to a later version.

Proactively address database-related performance issues

If you use a version of SQL Server Express, you’ll now be warned when the database size reaches a threshold of 9.8GB or higher, allowing you to proactively address issues before they affect your store operations.

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To find out more about any of these enhancements and add them to your Infinity platform, contact us. 

If you’d like to get our regular ‘New in Infinity’ updates in your inbox, sign up to our newsletter.

New in Infinity – March 2025

Here’s new functionality across the Infinity platform that will help you and your team reduce operational complexity and create a differentiated omnichannel customer experience.

 Infinity is a modular platform and you may need additional components or licencing to access some functionality.

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INFINITY API

Leverage the latest .NET technology

Starting in April 2025, Infinity APIs will be shipped to use .NET Core 8, the latest long-term support framework from Microsoft. This upgrade will ensure enhanced security and provide cutting-edge features for operational APIs.

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PRODUCT INFORMATION MANAGEMENT

Monitor data changes for enhanced security

Field audit logging is a great way to keep track of changes to Infinity data fields, allowing you to protect profitability, monitor inventory and maintain system security by making sure data is being captured and maintained correctly. We’ve enhanced the item fields that you can audit by adding alternate barcodes, so you can easily see if a barcode has been changed, who changed it and when.

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INVENTORY

Get a consistent view of custom item attributes

Last year, we gave you the ability to use additional custom fields when you search for items and view their details, so you could easily see the product data and attributes most relevant to your business. We’ve now extended these changes to include purchase orders, replenishment requests and demand forecasts, giving you a consistent view of item attributes across a range of vital stock management processes.

Use branch transfer requests to maintain optimal stock levels

Every retailer knows how important it is to have the right stock in the right place at the right time. If your business has multiple sites, Infinity Cloud now makes moving stock across stores easier with the introduction of branch transfer requests.

If your store staff notice stock is running low or need to increase stock for any other reason, they can scan the items and then send a transfer request to another store. If you use Infinity Messaging, the other store will be automatically alerted to the request. It can then transfer you the stock, giving you another, seamless way to maintain optimum inventory levels.

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ORDER MANAGEMENT 

Send tax invoices to online customers automatically

You can now enhance your customers’ online ordering experience and speed up order processing in stores by automatically emailing GST invoices. Note that this will require a change to your customised A4 print layout, if you have one.

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CUSTOMER & LOYALTY 

Elevate your loyalty offering with Eagle Eye

Infinity now integrates with Eagle Eye, allowing enterprise-level businesses to take advantage of its flexible personalisation loyalty solution. The integration enables real-time earning and burning of loyalty offers, points and vouchers held in personal wallets via API for optimal customer experience.

If integrating with Eagle Eye would suit your business, please get in touch to discuss the customisations needed to get it up and running.

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PRICING & PROMOTIONS

Quickly identify pricing rules that apply to promotions

Our complex pricing solution lets you easily create promotional rules for either single items or multi-buys using multiple pricing attributes that you can then apply to promotional offers. With the latest changes, store managers can now quickly see which pricing rules apply to a promotion, giving them a better understanding of current offers.

And if you use Infinity Cloud in your stores, your store staff can also easily see which single-quantity promotional rule applies to items when they check shelf prices.

Calculate multi-buy web cart prices more reliably

If you use our web pricing solution, you’ll find we’ve improved speed and performance when a high number of rules-based product sets are in operation, meaning that multi-buys are more quickly and reliably calculated in the cart and the customer’s overall shopping experience goes more smoothly.

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REPORTS & ANALYTICS 

Track multiple stock adjustments

Keeping your inventory straight sometimes means having to adjust stock numbers in bulk, such as when a group of products was incorrectly receipted, arrived damaged or was inaccurately counted. We’ve made it easier to keep track of when this happens and to understand changes made to your stock levels by allowing you to report on groups of products that were adjusted at the same time.

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ADMINISTRATION 

Drill down on stores’ trading day results

Getting an accurate view of trading results at your stores is a vital way of understanding the cashflow through your business and your stores’ overall position. If you use Infinity’s extended cash management module, you can now easily search for individual store trading days, giving you the granular cashflow visibility you need.

 Streamline logging into Infinity Cloud

Logging into Infinity Cloud at a store branch is a more seamless experience now that the branch selector automatically defaults to the only branch in the list, making the logon faster and smoother.

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TECHNOLOGY 

Use the latest Microsoft technologies

Infinity now fully supports Windows Server 2025, allowing customers to use the most recently available Microsoft operating system in enterprise environments.

 Enhance monitoring of progress during upgrades

Monitoring the progress of automated upgrades is easier now that you can track progress and identify issues using the Infinity Upgrade Dashboard. Working in conjunction with the existing upgrade command function in Head Office, the dashboard displays the overall upgrade progress, while also allowing you to see if a specific branch has upgraded and is ready to trade, and to identify any stations that had errors. You can also see where an upgrade command was sent and should have executed but has not.

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To find out more about any of these enhancements and add them to your Infinity platform, contact us. 

If you’d like to get our regular ‘New in Infinity’ updates in your inbox, sign up to our newsletter.

The inspiring future of retail: Insights from the Australian Retail Association Leaders Forum 2025

Recently, I had the opportunity to attend the Australian Retail Association (ARA) Leaders Forum 25 in the vibrant city of Sydney. The association is Australia’s oldest and largest national retail body. It represents a $430 billion sector that comprises more than 120,000 retail shop fronts and online stores and that employs more than 1.4 million people. The forum was part of its mission to inform, educate and unify the independent, national and international retail community.

This event gathered some of the brightest minds in retail to discuss the key issues and trends that are shaping the future. The iconic Sydney Opera House and Harbour Bridge served as backdrops to the forum, which was hosted at the International Convention Centre. The energy was electric, filled with the anticipation of fresh ideas and collaborative opportunities.

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A wealth of knowledge

The keynote speakers provided the undoubted highlight. Each presenter brought unique expertise and perspectives, igniting lively discussions on a range of critical topics, from current economic challenges to AI, data mining and sustainability.

The forum kicked off with an engaging session called Retail’s Future Vision, which featured renowned economist Chris Richardson of Rich Insight speaking about the current economic landscape in Australia and its impact on the retail sector. His analysis of consumer behaviour and spending trends provided actionable insights for retailers looking to navigate the challenges posed by inflation, shifting consumer priorities and changing buying habits. In addressing Trump’s tariffs and the shift to the likes of Temu and Shein, Chris said, “competition is fierce and it will be fiercer.”

The transformative power of technology was the focus of an absorbing panel discussion titled Retail 2025: State of Play, well hosted by Vanessa Matthijssen, the Asia-Pacific Consumer Industry Lead at Deloitte. The conversation featured industry giants Scott Fyfe, CEO of David Jones; Richard Goodman, CEO of FoodCo Group; Agnieszka (Agi) Pfeiffer-Smith, Managing Director of Dan Murphy’s (Endeavour Group); and Tim Schaafsma, CEO of Coco Republic. Together, they explored the evolving retail landscape and shared insights on how businesses are adapting to changing consumer expectations in preparation for 2025.

Panel discussions delved into how AI and data mining can enhance the customer experience, optimise inventory management and drive sales. It was fascinating to learn about real-world applications, from personalised recommendations to predictive analytics that can help retailers forecast demand.

With sustainability becoming a key focus in retail, passionate expert Bronwyn Johnson, Senior Business Development Manager at Too Good To Go, shared that “40% of the food we produce goes to waste.” I had the good fortune to talk with Bronwyn and discuss the work she does with some of the major fuel and convenience brands in Australia that allow customers to use an app to buy food that would otherwise go to waste.

Panel insights shared how businesses can incorporate sustainable practices into their operations, from ethical sourcing to eco-friendly packaging, with the discussion underscoring the importance of aligning business strategies with consumer expectations for sustainability. The collective commitment from the industry to adopt greener practices was truly inspiring.

Beyond the speaker sessions, the forum provided ample opportunities to network with fellow retailers, industry experts and thought leaders. Engaging in conversations over coffee breaks and during breakout sessions allowed me to share experiences, challenges and solutions with like-minded individuals. It was a reminder of the power of collaboration in driving innovation and success in the retail space.

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Leaving inspired

As I wrapped up my time in Sydney, I left the ARA Leaders Forum 25 feeling inspired and equipped with knowledge to take back to my colleagues at Triquestra and our customers. The insights gained from economists, AI experts, sustainability advocates and customer journey strategists highlighted the dynamic nature of retail and the necessity for adaptation and forward-thinking.

This event was not just a conference—it was a gathering of passionate individuals committed to improving the retail landscape. I am looking forward to applying what I learned and staying engaged with the discussions initiated during the forum, as we all strive to create a more innovative, sustainable and customer-centric retail environment.

Until next time, Sydney! Your vibrant spirit and the invaluable lessons from the ARA Leaders Forum 25 will be cherished.

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Striking the Stock Balance: Managing Inventory in a Tight Market

Managing inventory is one of retailers’ biggest challenges and largest costs — no matter their size or sector. Striking the right stock levels and adjusting them to meet customer demand is vital to maintaining profitability and driving down cost, especially when the retail market is tight.

Here, we look at some of the ways that inventory management impacts the bottom line and offer solutions to the problem of having the right amount of stock in the right place at the right time.

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Empty shelves vs buffers

Deciding how much stock to keep on hand can be tricky at the best of times, but when consumer spending falls it can be the difference between profit and loss. Medium-sized retailers without large warehousing facilities, in particular, often face an impossible choice — buy in more stock and risk having excess inventory or be cautious and potentially disappoint customers and miss out on sales.

Either way, you lose. Overstocking can tie up your working capital and see you paying for excess floor space, while also resulting in markdowns that can hurt your margins and limit your ability to invest precious resources in new products and innovations that give you a competitive edge. It can also expose you to losses from theft, fraud, spoilage or administrative lapses.   

Meanwhile, understocking puts you at risk of not being able to complete sales and of losing revenue. Research shows that a third of in-store shoppers will go elsewhere if what they’re looking for is out of stock, while almost half would simply walk out and abandon the purchase altogether.  

However you choose to connect with your customers, whether it be in-store or online, getting stock levels right is essential to delivering the kind of service that boosts sales and keeps customers coming back, while also containing the costs of doing business.  

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The curse of poor stock visibility

You can only avoid over- or understocking when you know what stock you have coming in, what is being sold and what you have on hand. When retailers struggle with the fundamentals of inventory control, such as stock taking, demand forecasting, planning and receipting, they set themselves up for botched sales and increased costs.

Incorrect inventory information can be a particular pain point for shoppers browsing online.  A recent study found that 40% of retailers have to cancel at least one in ten customer orders, primarily due to inaccurate inventory data. What’s more, customers don’t just use webstores because they’re convenient — they use them to ensure that what they want to buy will be there when they walk into the store. If they come in only to find the items they want aren’t available, they will lose trust in you and think twice about coming back.

On the other hand, poor stock visibility can also lead retailers to remove items from the webstore so that they’re available for click-and-collect orders when, in reality, plenty of stock is on hand, once again resulting in disappointed customers and lost sales. 

And poor inventory visibility doesn’t just lose sales and increase costs. Store and call centre employees have to deal with all the problems that arise, including upset shoppers, misplaced products and inaccuracies across different systems. That means inventory inconsistencies not only churn customers — they also churn staff. 

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Getting on top of inventory

The first step towards making better inventory decisions is ensuring you have high-quality data at your fingertips. This begins with the human factor, so that your staff are trained and supported to enter accurate information on time when completing essential tasks like stock taking and receipting.

As well as implementing good processes that are correctly followed, you can use a retail management system that maintains stock in a central location, so it can be actively managed for optimal results and without unnecessary and potentially inaccurate replication of effort. It should also easily and accurately receipt stock, with unders and overs seamlessly identified.

With a robust system in place, you can arm your staff with a single, real-time view of all stock across the business so they can make sure they are ordering what’s needed and that it’s available to meet demand in your physical or online stores. And by having visibility of items that have been allocated to customer orders, they can be sure they aren’t selling goods that are already committed.  

Then, with unified inventory management across all locations and customer touch points, you can take an ‘endless aisle’ approach to fulfilment without the need for expensive warehousing or having to keep stock on hand just in case it’s needed at a particular store. Using this approach you can:

• Reduce inventory costs by moving stock to the right location when it’s needed and cutting your overall stock requirements

• Lower fulfilment costs by delivering direct to the customer using store-to-door, click-and-collect, kerbside pickup or optimised sourcing

• Reduce overselling or underselling with real-time inventory updates that remove the issues of selling unavailable stock or having more stock than listed online

• Offer more purchasing and fulfilment options to customers so they can locate items in-store, buy online, collect in-store, reserve online, receive the same day or at a time and location of their choice 

Of course, implementing these changes also comes with costs, so it’s important to involve your CFO right at the start. Getting their buy-in and endorsement means assessing how the investment in a retail system that meets your inventory visibility needs helps to deliver cost savings and real value over its entire lifespan. 

Create a budget by calculating how much the system will cost in terms of licences, implementation, training and maintenance. Then compare these costs to the benefits you expect to see from an accurate enterprise-wide view of inventory, including tangible and intangible returns, such as cost savings, increased revenue, improved decision-making, enhanced scalability or competitive advantage.  

A cost-benefit analysis should show with absolute clarity how a new system can deliver a positive ROI. 

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Want help to achieve better inventory visibility?

If you’re struggling with inventory management and are looking at how to build a foundation for a seamless customer experience, talk to us about how to start with a real-time view of inventory.  

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Keeping it Simple: Streamlining Pricing and Promotion for Optimal Results

While 94% of retail leaders are deploying multi-channel strategies, only 65% say their pricing and promotion strategy is consistent across all channels.

In a complicated world, keeping things simple can be vital to staying ahead of the competition. And when it comes to pricing, the simpler and faster the better.

Every retailer knows that enticing customers with special offers, promotions and custom pricing is essential to driving revenue. And at a time when inflationary pressures have seen consumers prioritising value for money and many are still looking for ways to make their dollar go further, getting your pricing strategy right is more important than ever.

But targeting and executing those promotions and pricing models can add an onerous layer of complexity to your business, especially if you have an extensive inventory and sell to retail and non-retail customers with different needs and expectations.

What’s more, running multiple pricing tiers and discount offers in tandem can make it hard to assess the impact on profit margin and can create confusion for customers at the point of sale, potentially eating into revenue gains.

Choosing the right technology partner is crucial. They need to deliver a solution that simplifies the creation, maintenance and delivery of complex pricing models, provides flexibility and meets the evolving needs of B2B and B2C customers. More than anything, they need to take the pain out of complex pricing by aligning your technology systems to your sales strategies – not the other way around.

Here, we look at how complex pricing, when done well, can deliver for both you and your customers, and consider what you should look for in a pricing solution.

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Always offer the best price

Knowing they are getting the best price is top of mind for cost-conscious buyers, with many shoppers willing to switch brands if they can save money elsewhere. Your complex pricing solution should be smart enough to ensure that you are delivering on this expectation for retail customers, either as part of customer-specific or store-specific promotions, or multi-buys, while also excluding trade or contract customers if separate pricing has been negotiated with them.

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Harness the power of volume pricing

Volume pricing delivers compelling value for customers by lowering the price per unit for larger quantities. Your pricing solution should allow you to easily set up tiered pricing that is sensitive to unit quantities when they are added to the sale, so you can appeal to trade customers seeking to purchase large orders at a reduced cost.

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Tailor pricing for contracts and projects

Negotiating contract and project pricing for trade customers is a valuable tool in the complex pricing toolkit and can be a great way of offering tradies an even better deal on your products.

So, for example, if a group of builders are working on a new supermarket project, your solution should allow you to identify them and offer them an enhanced, agreed discount over and above standard trade pricing on specified products for the work they do on the project.

Alternatively, you should be able to offer a builder contract pricing on a box of nails, so that they pay $80 per box over a 12-month period instead of the retail price of $90.

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Protect your margins

There’s no point running a promotion that will ultimately cost you money. You need to be sure that your margins are protected by preventing your store staff from manually discounting an item below an allowed minimum. At the same time, you need to be able to empower them to offer manual discounts where appropriate while also complying with trading standards.

And when it comes to negotiating contract pricing for trade customers, you need to be sure that the price you offer is financially viable and will maintain profit margins in your business.

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Create global and local promotions

In multi-store business, a one-size-fits-all approach to pricing and promotion can limit your ability to react to local trends. Implementing a pricing solution that allows stores to create and run their own promotions, such as a buy-one-get-one-free or a percentage-off deal, can be an effective way to move excess stock and to keep stores engaged with their customers.

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Reach across channels

Today, customers expect a “one-brand” experience that lets them shop at any time, using any channel, from any device, at the best price. However, inconsistent pricing and promotion strategies across all channels can leave retailers falling short. While 94% of retail leaders are deploying multi-channel strategies, only 65% say their pricing and promotion strategy is consistent across all channels.

To meet customers’ expectations, complex pricing needs to be part of a holistic unified commerce approach, so you can apply the same price online, in your apps and at self-service kiosks as you do instore, while also giving you the option to run promotions for specific channels, such as web-only specials for click-and-collect shoppers.

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Simplify the point of sale experience

When complex pricing is done right, it delivers the best possible experience for customers without compromising performance. And by delivering virtually instant results, it takes the pressure off your store staff by doing the heavy lifting for them, while giving them the information they need to let customers know about pricing promotions and alerting them to upselling opportunities.

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What Infinity can offer you

Infinity’s Rules Based Pricing solution delivers on all these essential requirements. Its easy-to-use interface allows you to quickly and easily define and implement multiple pricing attributes, determine the order in which pricing rules apply, and execute standard retail promotions in combination with non-retail pricing. Pre-defined rules take the pain out of designed pricing models, and lower error rates mean less time reconciling pricing between systems. And what’s more, it seamlessly forms part of Infinity’s unified commerce platform, so that pricing is consistent across all channels.

If you’re looking for help to shape your pricing strategy and extend your omnichannel capabilities, get in touch. We’d love to help you develop the solutions you need now and guide you to where you’re headed next.

Unleashing the Power of the Point of Sale

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The past few years have brought unique challenges to offline shopping, as the Covid-19 pandemic closed stores and shoppers turned to their screens like never before.

But as the world re-opened, physical stores bounced back, and they will continue to hold their own even in the face of growing demand for online offerings. While global online retail sales are expected to grow to US$6.8 trillion by 2028, offline will still be the dominant channel, accounting for 78% of global sales.

Shoppers, though, don’t see online and in-store as separate channels but as part of a unified buying journey. They might research a product online before buying it in-store, or vice versa. So it makes sense to think about how to best integrate your stores into the overall customer experience. By speeding up delivery, personalising the offering and providing hands-on interaction, you can use your stores to help deliver the cohesive, consistent omnichannel journey customers now expect.  

Here, we look at how integrating stores involves considering customer preferences and behaviours, improving employee performance and choosing a POS system that changes as you do and allows you to unleash the power of unified commerce.

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Personalised and tactile customer experiences

For customers, shopping in-store brings a range of tangible benefits — instant gratification, personalised assistance, product comparison and social interaction. And meeting customers face-to-face gives retailers the chance to offer a tailored, tactile experience that builds loyalty, drives repeat business and enhances profitability, even when the final purchase happens online.

Elevating these personal encounters so that they give you a competitive advantage can take a variety of forms, from speedy fulfilment of click-and-collect orders, to staff making recommendations based on wish lists and order histories, to providing accurate stock information by store (including out of stock, in stock and on order).

But transforming your stores to be the driver of customer loyalty and retention means that your store retail systems must transform as well. A modern point of sale is now the anchor for a unified commerce platform that unifies online and store data with back-end systems, so that you can offer customers the best possible all-round experience.

Personalising in-store offerings needs a nuanced understanding of shopper profiles and a unified platform that gives you a single source of truth for all inventory, order and customer data. With all your customer details captured and stored in a single unified commerce hub, you can recognise customers consistently, wherever they shop with you.

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Empowered employees  

After years of underinvestment, many retailers are playing catch-up with their employees. Their stores often lack the tools and systems that enable their people to deliver the relevant and personalised customer interactions that match online shopping’s price, speed and convenience. Some stores find themselves running multiple systems, forcing their teams to juggle between different apps and screens as they serve customers and slowing down the overall sales process.

Armed with the right customer data and tools, your store staff can more easily make decisions, provide personalised upselling advice, sell inventory at any location and serve customers faster, anywhere in the store. Lifting your employees’ performance leads to enhanced customer interactions and increased conversions.

Making tools easy to use and intuitive also enables new employees to quickly get up to speed and begin selling almost right away. By consolidating store technology onto a single POS-based retail system, your teams can do everything in a single view, from sales transactions, customer loyalty, pricing, product and promotions through to virtual appointments and endless aisle access to stock. And by removing the frustrations caused by complex technology, you'll also help lower staff turnover.

Best of all, empowering your people to offer an exceptional customer service allows you to strengthen relationships with happier, more loyal customers.

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A scalable and adaptable POS

Today, the store is mission control for a seamless omnichannel customer experience, making the POS the hub for unified commerce. The POS needs to span endless aisle, click and collect, store fulfilment, pricing and promotions, and loyalty, as well as functions that allow customers to search, transact, acquire and consume products across all your channels.

It's also crucial that your POS solution is scalable and adaptable to suit your business’s changing needs. Whether you're expanding into new locations or launching pop-up stores, your POS system must be able to scale quickly and adapt to changes in customer expectations. While it might seem obvious, scalability can easily be overlooked in the excitement of cutting-edge technology.

POS adaptability means having a system that can quickly adjust to evolving customer preferences. It should operate seamlessly across tablets, phones and fixed tills, allowing transactions to flow between devices effortlessly. This flexibility opens possibilities for innovative store layouts and experiences, and allows you to think creatively about how and where to personally interact with customers.

And as you grow, your POS solution must be able to function anywhere your ecommerce platform can. Your growth plans should also account for how your physical stores can complement your online presence — not just to drive online sales but also to strengthen customer loyalty.

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Want help to modernise your point of sale? 

As you transform your customer experience to deliver the seamless and personalised buying journeys your customers crave, your point of sale system must transform as well. If you’re looking for help to shape your strategy and extend your omnichannel capabilities, get in touch. We’d love to help you develop the solutions you need now and guide you to where you’re headed next.