Building your business case for agile working? According to McKinsey, the best approach is to build a stable foundation of things that don’t change, to free you up for speed in other areas. Here’s how to create that stable core for reliability and efficiency, while introducing more dynamic elements that let you respond nimbly and quickly to new challenges and opportunities.
4 reasons retailers should adopt agile
With constantly changing customer behaviours and expectations, and employee demands for more flexible and connected workplaces, it’s critical to become more agile to respond to digital challenges. This series explains how agile development helps retailers deliver products faster and better. We’re kicking it off with a look at why you need to think and act agile.
Are you grabbing the attention of Generation Z?
Generally, Gen Z consumers are known to be a little impatient (thanks to the instant gratification expectations set by the online world), are seamless multi-taskers across devices and apps, have fairly short attention spans, and are quick to change products and services if they’re not up to standard.
Connect with customers emotionally and rationally, or get left behind
Standing out as Amazon comes in
How do customers experience your brand?
'Being' agile vs ‘doing' agile
How rewarding is your customer loyalty programme?
Five ways to grow an authentic social community
While numbers still count towards the reach of a brand’s digital presence, there's been a shift from quantity to quality. In the online space social communities gather, holding conversations endorsing, supporting and giving feedback on your brand. Growing this community organically takes time, so here are some tips to help build relationships with your online community that will last the distance.
Finding value in loyalty programmes
As a retailer, it’s probably fair to say your loyalty programme focuses strongly on what you can do to reward and engage customers so they want to return to your store make a purchase. While it makes good business sense to put your customers first, there is also a bounty of benefits for you, the retailer!